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Who We Are

Our story

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Stuck Is Worse Apparel is a premium streetwear brand created for the creatively restless and emotionally raw, targeting trend-conscious Gen Z and millennial consumers. Located in Accra, Stuck Is Worse is a Sole Proprietorship registered in Ghana. 

Stuck Is Worse was a phrase coined by the founder, Felix Selorm Adandohoe, in 2016, a year after he completed High School. It was a time where his Parents had separated after 17years of being together. It fell on him to take care of his siblings at home, making it difficult for him to take advantage of opportunities that required him to be out of the house sometimes. Things became difficult with time, and there was literally no progress in his life, as at that same time, his dream of becoming a Professional footballer became almost impossible. He was stuck in life at the point, and he believed that, being stuck at a particular place or point in your life, be it in a relationship, work, or school, is the worst thing that could happen to any individual, hence, the phrase “Stuck Is Worse”. In 2019, he decided to spread the message, through merchandise, which is one of the best ways to sell a message to a lot of people. This message creates awareness, through swag, and when any individual wears a piece, he or she is inspired by the fear of being stuck in life.

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